NEWS RELEASE

TORONTO, Canada — July 14, 2008 — High Fidelity HDTV Inc., Canada’s leading high definition broadcaster, and the Cameron Thomson Group (CTG), the pre-eminent business development corporation focused on media, entertainment and related technologies, today announced their working partnership to distribute High Fidelity HDTV’s popular channel, Oasis HD, to the European marketplace.

Oasis HD already occupies a unique space in the Canadian television broadcasting spectrum by offering compelling stories about nature and natural history.  Its programming is presented always in stunning high definition, accompanied by the clarity and crispness of 5.1 digital surround sound.

“Cameron Thomson will provide High Fidelity HDTV with the relationships and industry insight necessary to bring Oasis HD into Europe,” said High Fidelity HDTV Partner, Ken Murphy.  “We are thrilled to be working with a company like CTG who understands the appeal of Oasis HD and the complexity and subtleties of the European market.  We believe CTG’s expertise is exactly what is needed to bring our channel to the European audience.”

In recent years, sales of HD ready televisions have dramatically increased while a steady stream of European distributors have begun offering HD content to their viewers.  This environment has created a need for new and compelling high definition channels in the European market.

“Oasis HD is already a proven winner in Canada and we are confident that viewers in Europe will also be thrilled by its gripping stories and breathtaking visuals,” said Ronald Thomson, President of the Cameron Thomson Group.  “With its focus on nature and family friendly content, Oasis HD will be a sure fire winner with European viewers.  Other channels may sometimes show similar programming, however, Oasis HD is the only service that features just nature or natural history related shows.”

“We are looking forward to bringing Oasis HD to our friends and colleagues in the distribution business throughout Europe,” added Thomson.  “Once we show them Oasis HD, it won’t be long before European viewers will be enjoying its spectacular programming.”


About High Fidelity HDTV Inc.

High Fidelity HDTV is Canada's leading all-HD broadcast and production company.  It owns and operates four channels, Oasis HD, Equator HD, Treasure HD and Rush HD.  High Fidelity HDTV has formed HD programming and production alliances with several leading HD broadcasters worldwide.  For more information, visit http://www.hifihdtv.ca.


About Cameron Thomson Group Ltd.

Cameron Thomson Group Ltd. is a leading business development company specializing in providing corporate development and investment banking services to the media, IT and entertainment industries. Drawing from its broad base of experienced and highly motivated professionals, Cameron Thomson's expertise is in transforming business ideas into prosperous commercial opportunities. Cameron Thomson has a track record in building successful media companies that maximize the value of their intellectual properties globally through traditional media, the Internet, and via evolving broadband and wireless distribution mediums. Cameron Thomson Group is based in Toronto, Canada, with offices in Milan, Italy, and in London, UK. For more information, please visit www.cameronthomson.com